generalization in qualitative research remains a major problem

INSTRUCTIONS: Answer/Respond/Give Feedback to Each Paragraph Below, Numbered 1-6 200 WORDS EACH

1 Given the scenario, I would warn the board of directors that the findings from research conducted on the east coast may not be applicable in the Rio Grand Valley. Cozby and Bates (2015) state, “a study conducted in one location may not generalize well to another, particularly if the variables in question are related to location in some way” (p. 294). Basically, there may be different variables, such as temperature, culture, socioeconomic status, among others that may alter the results of the study. With this being said, Payne and Williams (2005) postulates that “generalization in qualitative research remains a major problem” (p. 309). However, generalization can be dangerous and problematic for qualitative and quantitative research, especially when dealing with difference in location.

As a solution to the problem, I would suggest that the research be replicated, using the same procedures in the Rio Grand Valley that was used on the east coast. Then, if the results are consistent, the company could proceed with the findings. If the results do differ, then other approaches could be implemented, which is reinforced by Payne and Williams (2005), who stated, “Generalization should always entail ensuring that alternative explanations for associations and patterns can be discredited by the study” (p. 310).


Cozby, P. C. and Bates, S. C. (2015). Methods in behavioral research. (12th Ed). Vital Source ebook retrieved from UOPX ecampus, Psyc 610 –  Research Methods website.


Payne, G., & Williams, M. (2005). Generalization in Qualitative Research. Sociology, 39(2), 294-314.

2.The goal of research is the understanding of what is around us: behavior, cognition, environment, and populations to name a few. In order to understand these groups, people need to be researched. The research group can consist of a few individuals to a large amount. The generalization is the fact that the participant of the study, no matter how big or small are supposed to represent the population.  The sample must represent the population that is of interest. As our text indicates, the volunteers are randomly selected from the general population, which means that the same, whether it be college students who tend to be young, a sense of self-identity which is still developing, social and political attitudes that are still in flux, unstable relationships and need for peer approval as the representation for the generalization of the population (Cozby, 2009).  The online sample of participants may be more diverse, but again create genarization issue due to the diversity of the type of person who will complete online surveys.

Cozby, P.C. & Bates, S.C., (2015) Methods in Behavioral Research (12th ed) Vital Source eBook received from the UOPX ecampus website

3 generalization can be influenced by the sample of population that was originated. As most studies commence with the use of college students, it is important to view their construct, since most college students are more naïve and less conservative than the adult faction of our society (Cozby & Bates, 2015). Additionally, most college students have tended to be Caucasians. However, due to the ever changing makeup of our society and the influx of culturally diverse programs that promote culturally diverse students to attend college, this number is changing as well. Cozby and Bates (2015) state, “college student bodies are increasingly diverse and increasingly representative of the society as a whole” (p. 296). Furthermore, the external validity of a research study can be replicated by another college, with a different variation of student makeup (Cozby & Bates, 2015). Even after this, the study could be even further validated by applying it to a population for which it was intended, such as children, elders, and other cultures (Cozby & Bates, 2015). In conclusion, college students as the first population group within a study has more positives than negatives.


Cozby, P. C. and Bates, S. C. (2015). Methods in behavioral research. (12th Ed). Vital Source ebook retrieved from UOPX ecampus, Psyc 610 – Research Methods website.

4 when you recommend replication, where it would be best practice to ensure all studies are generated with the same material in distant locations (Cozby, & Bates 2015) which I also tend to think would be in best practice for this particular scenario, I back this with my topic of research drug and alcohol treatments and rehabilitation intervention for substance use, because in this type of research, people are being sampled or used for the studies in different areas of the world all the time (Jahanjee, 2014). I really do think that replication will allow a certain consistency to obtain results across the board, with all participants no matter the nationality, economical status, where they live ect, replication  will allow a form of uniform so that all of the data is collected in a way the same with all, wouldn’t you agree?


Cozby, P.C. & Bates, S.C., (2015) Methods in Behavioral Research (12th ed) Vital Source eBook received from the UOPX ecampus website

Jahanjee, S. (2014) Evidence Based Pcyschosocial Interventions in substance Use Retrieved from:

5  board of directors may be using information from the East Coast that may not be applicable to the Rio Grande valley location but it would obviously depend on what the information is that they are trying to use. There are some instances that the information could be transferable from one location to another but there is risk in assuming that all information applies to both locations. To support the need to carefully decide when to generalize data, I refer to the article that I found that discusses employment testing and if testing should be a local criterion-related validation study or rely on other studies that have been done for similar positions, employers, etc. The conclusion was that local criterion-related validity studies are more defensible especially in litigation since the local and specific evidence of adverse impact requires local and specific justification for the individuals that are tested for positions (Biddle, 2010).

Biddle, D. A., PhD. (2010). Should employers rely on local validation studies or validity generalization (VG) to support the use of employment tests in title VII situations? Public Personnel Management, 39(4), 307-326. Retrieved from

6 Location is a big part of who we are and how we do things. One’s environment can impact the person he or she has become and how he or she does things. When looking into research and making generalizations, I find it to be important to only generalize from where the study was performed. I feel this way because the participants will have more than likely be exposed to the same environment. An example is saying all students living in poverty will struggle in school and the research from the study is based off of students in a low performing school. That cannot be generalized to each child of the same age. A child of the same age living in poverty may be exposed to a good school, or tutoring program that aids in his or her success in school. Cozby and Bates (2015) explains this as a study conducted in one location may not necessarily generalize to another location. In this scenario, a study conducted on the east coast may not be able to be generalized to Southern Texas. In researching I found a study on adult ADHD that states, “having ADHD in adulthood is associated with lower levels of education and employment status in adults” (Faraone & Biederman, 2005). This tells me this study was conducted where adults with ADHD had lower levels of education and were not employed, but this may not be the case in other area.


Cozby, P. C. and Bates, S. C. (2015). Methods in behavioral research. (12th Ed). Vital Source ebook retrieved from UOPX ecampus, Psyc 610 – Research Methods website.

Faraone, S.V., & Biederman, J. (2005, November). What Is the Prevalence of Adult ADHD? Results of a Population Screen of 966 Adults. Journal of Attention Disorders, 9(2), 384-391. doi:10.1177/1087054705281478

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