Examine Strategy Articles Purp

Examine Strategy Articles

Purpose

Strategy articles can be found weekly in journals, magazines, and newspapers. By reading and studying strategy articles, you can gain a better understanding of the strategic management process. Several

of the best journals in which to find corporate strategy articles are: Advanced Management Journal,

Business Horizons, Long Range Planning, Journal of Business Strategy, and Strategic Management

Journal. These journals are devoted to reporting the results of empirical research in management.

They apply strategic management concepts to specific organizations and industries. They introduce new strategic management techniques and provide short case studies on selected firms. Other

good journals in which to find strategic management articles are Harvard Business Review, Sloan

Management Review, California Management Review, Academy of Management Review, Academy of

Management Journal, Academy of Management Executive, Journal of Management, and Journal of

Small Business Management. In addition to journals, many magazines regularly publish articles that

focus on business strategies. Several of the best magazines in which to find applied strategy articles

are: Dun’s Business Month, Fortune, Forbes, Business Week, Inc., and Industry Week. Newspapers

such as USA Today, Wall Street Journal, New York Times, and Barron’s cover strategy events when

they occur—for example, a joint venture announcement, a bankruptcy declaration, a new advertising

campaign start, acquisition of a company, divestiture of a division, a chief executive officer’s hiring

or firing, or a hostile takeover attempt. In combination, journal, magazine, and newspaper articles can

make the strategic-management course more exciting. These sources provide information about the

strategies of for-profit and non-profit organizations.

Instructions

Step 1 Go to your college library and find a recent journal article that focuses on a strategic management topic. Select your article from one of the journals listed previously, not from a

magazine. Copy the article and bring it to class.

Step 2 Give a 3-minute oral report summarizing the most important information in your article.

Include comments giving your personal reaction to the article. Pass your article around in

Class

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